MB 473 - Entrepreneurship II

Credits: 8 credits

This course follows MB472 in the Entrepreneurial Studies minor as an advanced immersion in the process of creating and launching a new venture. Students map out a startup launch with a value proposition, competitive analysis, customer profiles, sales and marketing plans, a legal framework, social values of diversity, equity, inclusion and accessibility to create a sustainable business plan. Students have the opportunity to learn from experts within the entrepreneurial landscape. Students prepare a 5-minute venture pitch for the new business competition at the annual E3 Exposition & Pitch Competition in April of each year. Prerequisite: MB 472. (Spring)

Prerequisite(s)/Course Restrictions: MB 472.