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May 10, 2024
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CC 347 - Tactical Writing for the Public Relations ProfessionalCredits: 4
Focuses on preparation, execution, and production of written messages for public relations media. Course covers the planning, drafting, and writing of public relations materials and is based on a blend of public relations theory and strategic thinking applied to real demands and needs. Writing, editing, and critical evaluation are emphasized as tools; students learn about the use of positioning media materials, writing techniques, critical writing analysis, and the production of a media client kit.
Prerequisite(s)/Corequisite(s): CC 250
Liberal Arts Perspective(s):
Foundations Requirement(s):
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